Friday, December 27, 2019

Make Your Own Solid Perfume With This Recipe

Solid perfume is easy to make, plus its practical and it wont spill. It doesnt contain alcohol, which makes this a good perfume project for people who dont want the additive in their perfume. Solid Perfume Ingredients You can find beeswax and oils at most health food stores or craft stores. 1 tablespoon beeswax or petroleum jelly1 tablespoon jojoba oil or sweet almond oil8-15 drops essential oil (fragrance oils used for making perfume)Â  Small clean container (1/2 ounce) to hold your solid perfume If you dont want to purchase a new container for your perfume, look for lip balm tins. Lipstick or Chapstick containers also work well. Make Solid Perfume Melt together the wax or petroleum jelly with the jojoba or sweet almond oil. You can either microwave the ingredients for a few seconds in a microwave-safe container or else you can heat the mixture over a double-boiler.Once this mixture has liquefied, remove it from heat. Stir in the essential oils. You can use a toothpick, straw or even a spoon. Expect your perfume to coat the stirrer, so either use something disposable or else something you can wash (i.e., dont use a wooden spoon, unless you want it to smell pretty forever).Pour the liquid into your final container. Set the lid on top of the container, but leave it ajar. This will help prevent condensation inside your container while minimizing the chance of microbial contamination of the product.Apply the perfume by rubbing a finger on the product to liquefy it, then rub your finger on the area you want to be scented.

Thursday, December 19, 2019

I Have A Deep Appreciation Of Music - 856 Words

Every semester, Dickinson College has a Noonday Concert series, in which Dickinson students perform musical pieces they have been working on for our community. The Noonday Concert on October 29, 2015 featured only a few performances that were all beautifully done. However, the one performance that truly left me in awe was Shucheng Yang’s rendition of Chopin’s Étude Op. 10, No. 9. Not only was Yang’s piece the only one of that concert that was not accompanied by a vocalist, but his work allowed me to truly use the skills I have learned in my music classes to develop a deeper appreciation of music. Yang’s demeanor as a pianist, his talent, and his attention to detail allowed him to transform Chopin’s piece into a piece all his own. I have a deep appreciation for Chopin, but I had never been able to see his pieces performed live before I came to Dickinson. The classes I have taken at Dickinson helped give me the language to interpret music, analyze performances, and finally understand why I am so passionate about this form of art. Chopin’s Étude Op. 10, No. 9 is a very difficult but beautiful piece. The piece starts out very high tempo, which leads me to believe that Chopin noted the tempo allegro,or the like, in his sheet music. As Yang was playing, I noticed that his left hand was playing many more notes than his right, which, at first, led me to believe that this piece would be dominated by a lower octave. However, later in the piece, I noticed that the right hand joinedShow MoreRelatedParadise Road Letter751 Words   |  4 Pagesuniversal language of music creates awareness of the humanity and decency of the ‘enemy.’ 1950 To Adrienne, I am writing to you to show my appreciation for you and your women for displaying such a wonderful talent of singing. Music for me is something that I desire, its soothing for my heart. 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Wednesday, December 11, 2019

Revolution Fund Invests in Sweetgreen Salad Chain

Question: Describe about the Revolution Fund Invests in Sweetgreen Salad Chain? Answer: Introduction The market refers to the specific zone of relating the products and services of industrial creation that consists of factor of selling and purchasing. The diverse groups of people participate in the method of availing the preferred items as per their requirements and capabilities. The socio-economic, political, cultural, moral technological, legal and environmental characteristics are greatly manifested within the system of preparing and producing the distinct components of food products. The sustainable efforts of long term plans and mechanism of nourishing the consumers depend upon the principles of satisfactory trends of publicity and brand appreciation of the organisation and the distinguished items (Mattson, 2012). Concepts of Marketing The products generated by the specific industries highlight the concept and understanding of substances, elements of objects or items produced by the particular organisation. (Beatty et al. 2013). The serviceable sector of the Sweet Green Restaurant unit operates in more than fifty nations. The people of United States delineated that they did not consume animal products for two years since 1997. In the year 2007, two percent of the populace of United Kingdom affirmed themselves as vegans. It was commonly found that a significant section of the public suffered from varied diseases like the cardiac arrests. The products generated by the Sweet green high point the concept and understanding of stuffs, elements of objects or items produced by the specific establishment that generates hospitality services to millions of people with modern comforts and amenities. It has worldwide reputation with valuable possessions under the portfolio of Nicholas Jammet, Neman as well as Nathaneil Ru. It originated from an operational store having an area of 500 sq ft eatery that developed into todays Sweet Green Restaurant. The marketing functions are well organised to deal with the valuable consumers that reflect the real picture of understanding the views and expectations of the people (Alden, 2013). The mechanism of motivating and inspiring the varied groups of personnel through eye-catching offers of delicious food products and technological inceptions forms the architectural grounds of product development policies and determine the prices. The doctrines of morality and customs of cordiality serves the significant aspects of delivering the essential modes of transmitting the items of distribution channels. There are exclusive demonstrations to form the concept of brand recognition with internet options for browsing the websites, sending emails, presentation of opinions in the blogs, Facebook etc. In US there are about 30 locations, starting from Washington D.C. to California and Boston which provides fast food options for millions of people. There are opportunities of Sweet green that is fast emerging as a globalised series of eateries with unique approaches, and individuals in the US are awaiting in queue for hours every day, famished for the creative menus that varies accordi ng to the seasonal demands. The promoters perceive their salad chain as a cause to modify the fast-casual nutriments by inculcating the healthier movements along with technology. (Luan and Sudhir, 2010). The salad chain is fast disseminated with brand recognition across the United States. There are arrangements of live demonstrations of Sweet life-occasions, programs for fitness of sweet green passport and current promises to rudimentary education curriculums and plans on vegetarian food. Sweet green has proved that with a veracious approach, even fast-unpremeditated salad chains are able to exceed marketing strategies for beverage and nutrition and transmute the same into a universal standard of living. This assurance by the voice of brand to the menus gives Sweet green a convincing brand personality which adds to the musical serenity of localised flavour of love and lyrics, beats of instruments, healthier degree of charm and passionate ardour to enlighten the spirit of market growth in the international territory (Maze, 2015). Assessment of the impact of the marketing The ideologies and approaches of production abilities highlight wide-ranging landscapes of market culture, business policies, appropriate planning of objectives to project and devise the targets set by the functional enterprise on the basis of assessment of the structure of available resources. The foundation of appropriate skills of marketing strategy of the restaurant business is very vital. Marketing strategy prepares the platform to allow the industry proprietors to direct actions that are dependable among the goals of the production abilities and disseminate the resources and allocate the funds sensibly to yield profitable returns on the values of asset. It demonstrates the capability of tactical manipulations for launching of different promotional plans for settings of protracted tenancy for the execution of rapidity of transmission of values and objectives. (Cemel et al. 2011). Figure: Procedure of service in the Industry (Source: Chiavetta, 2013). Evaluation of the relevance of consumer markets in the industry The protracted tenure of formulating of measures of evolution through various techniques in the fundamental design of interacting with improved proportions of statistics has proved the treating of information in an advanced mode of systematic and logical up gradation in the technological arena. The insinuations of meaningful assets with long period of sustainable efforts have pushed the organisation toward greater incorporation of facts of acquaintance and training of varied creative abilities. The idea of promotion is based on the principle to facilitate the functional restaurant unit to decide customer needs and requirements prior to scheming of products and services (Mattson, 2012). This customer direction results in better command for a companys supplies and facilities and superior levels of client pleasure following the acquisition. Sweet greens primacy lies in the delivery of the preeminent service to its consumers, filled of warmness and approachability. The beneficial ideologies are reflected from the behaviour of the staff that reveals the enthusiasm to satisfy the requests and drive to solve their assertions rapidly. The report highlights skilled services, the menu stuffs regular items, hot and cold dishes, varied pattern of substances of nutrition, beverages and so on. The beautification of the plates, saucers, bowls along with the assurance of qualitative assurance portray the decorum and delivery of products in elegant manner with the arrangement of tables. (Moschis et al. 2015). Discussion of the rationale for developing different market segments The market area covers a wider aspect of the stable and protected regions with the networking services that enclose the supreme population. The cities and the outskirt of the country captures a robust position to have outstanding possessions of the benevolent processes. The scientific and industrial perspective regulates the ultimate structures to dispense the approval of essential services provided to different folks. The people of the community are greatly encouraged to acquire the simple systems of functioning campaigns that ensembles the firmness of apprehending the cost-effective offers and precise rates on different occasions. The Company adopts productive paces to accelerate with great enthusiasm and vigour while establishing different types of outlets in diverse regions (Mullins and Walker, 2013). The younger generations are more inclined toward its services. The market has leaning approaches toward the age groups, family provisions, buying abilities, economical standards, so cial positions, commercial, administrative and personal customs, and diversified lifestyles. The vegetarian menus reflect the tasty ingredients embedded in the foodstuffs with natural ardour. The organic components of food depict discreet styles of preparation that are not heated above 400 C. The nutritive substances do not contain any sort of detrimental chemicals or pesticides. Assessment of the mix of components in marketing mix Products The products refer to the characteristics that attract the consumers with perfect scope of availing services based on the norms of international markets. Product design is implemented in the manufacturing section within the kitchen settings, green salads, fruits like apples, The food has nutritive and healthier ingredients. Price The prices are quite economic and competitive for varied statuses of people. There are diversified schemes of pricing based on the categories of items with its menus and each set of nutritive components to attract clients to the industry. A product simply generates value as a great deal when the persons are ready to compensate for it. Place The Place component of the advertising position is quite significant as it renders the services offered at varied locations of Santa Monica, Georgetown, Logan circle, Hollywood, Dupont Circle and many more in US, Bournemoth, Dorset regions UK and so on. The numerous operational centres provide the modern equipment, objects of creativity, to cherish the interior and exterior settings of enclosures to refresh the environmental situations of comfort. Promotion The publicity of brand image through television channels, advertisements through Facebook, Twitter, Instagram, billboards, nationalised newspapers, printed magazines, campaigning through Restaurants, online display of lucrative service items, penetrate the strategy of productive services. People People of different age groups, culture, social and economic situations are liable to acquire the services. Process The market penetration strategy of the unit inhibits the competent attitude to improvise healthier aspects of treating the people in a sturdy environment. The inception of the networking implementation of the methodological matters along with the physical acclimatisation of the devices along with the food products on the fragments of spaces denote the interim procedure of the organization based on the preparation style, arrangement and development. Physical Evidence There are functional set ups with enhanced architectural platform for infrastructural settings, equipment to support the system of communication links at different sections of operational divisions within the country. The individuals, groups of personnel involved in functional units having various active sections and departments possess normal access to the communication system for interacting with the different regions of US and UK. (Table: Promotional strategy) (Source: Kotlar, 2011) Analysis of the pricing strategies and policies related to the industry The transaction of product through internet marketing as well as offline mode has greatly influenced the priced strategy. The operational supplies predict the actual and sale prices that are reasonable with respect to the different users on the basis of economic, physical and social statuses of the buyers. The reasonable price facilities of the products and services affect the cost of purchaser acquirement, assessment of pricing levels of the contestants, and terms of exchange values. Some customers might be willing to pay a higher price to avail the preferred item (Maze, 2015) The accurate series of cost might enable Sweet green restaurant to earn profitable income from the sale of products and delivering fruitful network packages and solutions. Evaluation of the role of promotional mix The requests, queries and feedbacks of the customers add glamour to the task of processing the comprehensive strategy. The functional events emphasise on the improvement of working culture and style, atmosphere, administrative and technical settings of the operational provisions, industrial area, production abilities, knowledge and skills of the personnel and contribution of communal awareness. The manufacturing pursuits follow the research and development of components for creating novel products and performing the tasks according to the demands of the society. The sales service of the organisation has great significance in supporting the people with suitable means of hospitality. There are online facilities for direct interaction with the corporate heads and the responsible departments to express their views on the quality of service and suggest fruitful advises. The audience have the scope of sending emails, messages through Facebook, Twitter, websites etc. (Venkatesan et al. 2010 ). Analysis of the role that sales promotion and public relations play in promotional efforts The different regions in United States and UK are continuously attempting to generate interesting formulae to create newer range of customers and retain the valuable consumers for their efforts in the management of efficiency and service sectors. The service unit in operational arena cultivates the theme of providing support and care for the people who deserves the attention and nurturing of essential elements of cordiality (Powell, 2014). 4.1 Discussion of the relevance of market research to service industry operations The market research deals with interacting ideals of the value of a creation or provision of service to link with the customers for transaction and business procedures of the specific products or service. The process includes selecting the target areas through perfect modes of market investigation, exploration and market segmentation to apprehend the knowledge and intentions of the consumers while attempting to settle the value of the product (Peck et.al. 2012). The Company aims to satisfy the needs of the consumers and control the activities of community and the environment. Figure: Elements of Market research (Source: Peck et.al. 2012) Market Research of appropriate product or service The Sweet green restaurant group realises the acknowledgement of differentiation of product details by generating diverse range of business yields to relate various regions and speed of the access of information through linking facilities. The statistical system of interpretation of amenities and services differs in each patterns of designed structures that suits the purpose of different age of persons. The technological progression has placed the organization at a comfortable zone to develop the networking procedures, flow of information across the equipment and apparatus, and other instruments to preserve the effective scheme. The installation of new infrastructural set up has been quite rewarding for the organization in the global phase (Kruse, 2013). Analysis of the suitability of different media for marketing for appropriate product or service The Company proposes the advertising techniques and the processes committed to prepare the design and style of reproductions that infiltrate unfathomable penetrations deep into the minds of the consumers with a close look at the type of items and facilities accessible by the invention unit to attain a wider aspect of approaches exhibited to arrest the responsive attitude of the people. According to Cornelio (2014), the nature of the brand inclines to acquire a wider variety of consumers. The Company shows collective pattern of appealing to the community of people as it portrays the pictorial exemplification of the descriptions of the objects in a very eloquent fashion. This method of communication procedures creates an awe-inspiring consequence to build the frame of common awareness and munificence of the society (Bontrager, 2013). Figure: Realistic Aims of Communication Strategy (Source Ny.co.uk, 2015) Evaluation of the implementation for the marketing plan for appropriate product or service The customers usually give appropriate value to the branded products that have acquired international recognition. The clients of the cities normally pay concentration to the production of attractive elements and garnishing related to the series of restaurants that are appropriate for them (Reid, 2014). The marketing plan includes the survey of consumer preferences as per the gender and age variables that sets up the values of market penetration and expansion of amenities. The unique provisions for the product creating abilities and services would render meaningful options to avail the economic rates of distinctive items. The perfect formulation of pricing of items and services are the main criteria of marketing procedures. Age The persons having different age groups have distinct preferences. The customer analysis reveals that the people belonging to the age group from 15 to 35 favours to procure the products of diverse series and rates. They are the main targets of the company who give significant attention to the innovative items. The Company aims to set their goals to capture the attention of the diverse groups of personnel. The senior persons want to avail the heathier food stuffs like salads, fresh fruits, vegetables and drinks. Gender The women and male communities have distinct preferences for the innovative food ingredients, the facilities and comfort of eateries as wells food varieties. Table: Marketing targets of Preference of Hospitality (Source: Kotler et al. 2012) Conclusion The efficient and tactical procedure of the actions and performances of the entire unit enable the functional unit to motivate and empower the potentialities of the workforce and guide them in competent manner. The people, administration and the varied agencies of the corporate and social world are quite aware of the activities of the Sweet green restaurant that extends support to intensify the qualitative approach to yield better results. References Alden, W. (2013). Revolution Fund Invests in Sweetgreen Salad Chain. [online] DealBook. Available at: https://dealbook.nytimes.com/2013/12/04/revolution-fund-invests-in-sweetgreen-salad-chain/?_r=0 [Accessed 19 Dec. 2015]. Beatty, J., Samuelson, S. and Bredeson, D. (2013). Business law and the legal environment. Mason, Ohio: South-Western Cengage Learning. Bontrager, B. (2013). Editor's Note. Strategic Enrollment Mgmt Quarterly, 1(2), pp.78-79. Cemal, Z., Azize S., Hakan K.,.and Mehtap . (2011) "The Effects of Brand Communication and Service Quality In Building Brand Loyalty Through Brand Trust; The Empirical Research On Global Brands", Procedia Social and Behavioral Sciences, 24, 12181231 Chernatony, L. and McDonald, M. (2012) Creating Powerful Brands, 4th ed. London: Routledge - Page 244 Chiavetta, D. Porter, A. (2013). Tech mining for innovation management. Technology Analysis Strategic Management, 25(6), pp.617-618 Clarke, A. (2015). International Hospitality Management. London: Taylor Francis. Instagram.com, (2015). @sweetgreen Instagram photos and videos. [online] Available at: https://www.instagram.com/sweetgreen/ [Accessed 19 Dec. 2015]. Kotler, P., Bowen, J. Makens, J. (2012). Market segmentation, targeting, and positioning. In Marketing for Hospitality and Tourism (pp.259-297). New Jersey: Prentice Hall. Kruse, D. (2013). Sharing ownership, profits, and decision-making in the 21st century. Bingley, U.K.: Emerald. Luan, Y. and Sudhir, K. (2010). Forecasting Marketing-Mix Responsiveness for New Products. Journal of Marketing Research, 47(3), pp.444-457. Mattson, E. (2012). Promotion and Marketing Communications. New Delhi: World Technologies. Maze, J. (2015). Sweetgreen receives $35M investment. [online] Nrn.com. Available at: https://nrn.com/corporate-news/sweetgreen-receives-35m-investment [Accessed 19 Dec. 2015]. Moschis, G., Curasi, C., Bellenger, D. (2015). Restaurant selection preferences of mature consumers. Cornell Hotel and Restaurant Administration Quarterly, 44(4), 51-60. Mullins, J. Walker, O. (2013). Marketing management. New York: McGraw-Hill. Ny.co.uk, (2015). Sweet Green best salads in NYNY.co.uk. [online] Available at: https://ny.co.uk/restaurants/cheap-restaurants-in-new-york/sweet-green/ [Accessed 19 Dec. 2015]. Peck, H., Christopher, M. and Clark, M. (2012) Relationship Marketing, 5th ed. London: Prentice Hall Powell, T. (2014). Strategic management and the person. Strategic Organization, 12(3), pp.200-207. Reid, R. Bojanic, D. (2014). Information systems for marketing decisions. In Hospitality Marketing Management (pp.222-226). New Jersey: John Wiley Sons. sweetgreen, (2015). menu | sweetgreen. [online] Available at: https://sweetgreen.com/menu/ [Accessed 19 Dec. 2015]. Tepper, R. (2015). The Unlikely Success Of Sweetgreen. [online] The Huffington Post. Available at: https://www.huffingtonpost.com/2013/05/02/sweetgreen_n_3179969.html?ir=IndiaadsSiteOverride=in [Accessed 19 Dec. 2015]. Venkatesan, R., McAllister, L. and Ganesan, S. (2010) CRM in Data Rich Multi-channel Retailing Environments: A Review and Future Research Directions. Journal of Interactive Marketing, 24(2) Wallace, T. (2013). How One Company Built a Brand to Make You Crave Salad. [online] Mashable. Available at: https://mashable.com/2013/11/14/sweetgreen/#LrD1bWdSF5q4 [Accessed 19 Dec. 2015]. www.abahe.co.uk, (2015). [online] Available at: https://www.abahe.co.uk/business-administration/Marketing-Strategy-and-Competitive-Analysis.pdf [Accessed 17 Dec. 2015].

Tuesday, December 3, 2019

Iranian Threat to Close Strait of Hormuz

Iran controls the 6.4km stretch Strait of Hormuz. This is a vital gateway for oil which is going to the west. Iran did this to try to gain advantage of the decision of the west to inflict sanctions on the nation. The west had plotted to control oil trade by Iran due to its controversial nuclear program. About 80% of Iran’s external revenue gained from oil exports. The decision was met with different reaction from the world.Advertising We will write a custom case study sample on Iranian Threat to Close Strait of Hormuz specifically for you for only $16.05 $11/page Learn More The world’s oil supply that passes through the strait is approximately 39%. Closing the Strait of Hormuz will have enormous economic impact on the world economy. The Strait of Hormuz allows a fifth of total oil destine for the world to pass through it. The world might view Iran to be bluffing, as closing the strait would harm Iran’s economy as much as the countrie s to which the oil is destined. Closing the strait means that Iran strangles its own economy. The largest part of the earned government revenue comes from the stretch. Petroleum accounts for the huge revenue earned and most of Iran’s exports support this statement. Iran depends on the Strait for crude oil shipment, as well as many other Gulf countries. The fact that Iran’s pipeline is the cause of these issues, it places the country in a desperate need for the strait. The country is not equipped to construct main pipelines to export their oil products. This means that they cannot afford to do away with the tanker method of exporting the oil. Attempts to close the strait for a long period in trying to cripple economies of the west will damage and cripple Iran’s economy the most (Dougherty and Wilkinson par. 4). The cost of shutting down the Strait of Hormuz is also enormous. It would incur formidable military costs to maintain the closure of the strait. If Iran c loses the strait, it will face dyer military consequences’ from the west. This will bring the war in Iran. The military conflict will come from the west, other supporting nations in the Arab league and oil dependent economies. This conflict plays a role in the strengths of the west as the gulf countries gravely affected by the shutting down the Strait of Hormuz. This means that many Arab nations affected by the closure would offer grounds for aerial and naval attacks on Iran. Iran cannot sustain any war with a united west front and Gulf allies. Their military equipment is inferior and outdated compared to the west. This action inflicts financial strains in trying to elongate a losing war for no financial gain. In the era when many states want to have an opportunity to attack Iran’s nuclear reactors, Iran would be engaged in a losing battle. The current rebellions in Iran will weigh towards the west (Iran threat, par. 4).Advertising Looking for case study on busine ss economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Iran lost close ties with Saudi Arabia and Bahrain. They depend on Qatar and UAE for backing of their policies. In this case, the close ties Iran has with Qatar will diminish with the act of closing the strait. The closure will gravely affect Qatar and the UAE as they use the strait for their exports. This will ruin financial ties between the two states dampening further Iran’s economy. Iraq will lose a lot from the closure and the trade ties emerging with the Shiite government will end (Hausman and McPherson 89). Globally, many other countries would end their ties with Iran. The act will make oil dependent economies seek for new sources for the product they require. The world would start focusing on development of other petroleum sources, such as Canada. Other energy sources would also be sought. Both of these solutions are inadequate for Teheran. The closure of the Strait of H ormuz would be suicidal to the economy of Iran. The western economies’ dampened by the crisis is nothing compared to what Teheran would experience. Most of Iran’s imports of consumer goods, food and gasoline shipped through Hormuz. Closing it would mean Iran is strangling itself from imports it requires (Alfaggy 87). The crude oil prices elevated by $2 per bbl within a day. Therefore, closure would raise the commodities price in the international markets. There are measures taken by the military across the gulf to protect the oil tankers through the region. This military activity supported by the various governments. If the cost, of protection factored in the crude oil prices, then the price per gallon of gas would shoot to around $11 (Magee par. 5). The arrangement worked fine for people who considered international security. This was tailor made to stop Iran from continuing with the production of nuclear facilities. It seems that Iran has decided not to go down alone in the economic downfall that will result into the sanctions to its nation. Iran has now thrown a spanner in the works by threatening to block the Strait of Hormuz. We cannot confirm whether they have the capability to do so or not, but we know for sure the financial implication the world would bear. Now the west has to rethink on its stand on the bluff. If it faces the situation and carries on the sanctions, the world bears the consequence, if not then they swallow their pride. We have to wait and see the implications portrayed. Works Cited Alfaggy, Ibrahim. Strait of Hormuz: a study in political geography. New York: Routledge, 2011. Print.Advertising We will write a custom case study sample on Iranian Threat to Close Strait of Hormuz specifically for you for only $16.05 $11/page Learn More Hausman, Daniel M. and Michael S. McPherson. Economic analysis, moral philosophy, and public policy. New York: Cambridge University Press, 2006. â€Å"Iran threat , Iraq unrest spook oil marketâ€Å". Energy Resources. Dec. 30, 2011. Web. Magee, David. Strait of Hormuz, Iran Threat Looms Large Into 2012 for U.S. December 30, 2011. Web. This case study on Iranian Threat to Close Strait of Hormuz was written and submitted by user Alaina H. to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.